Our Story
About PWBN
Our Mission
Built for Women Who Are Ready to Move Forward
The Pilbara Women in Business Network is a collaboration between Dr Sam Casey and Tess Jasmine, built for women who are ready to move forward in their business and their life, but know something is still getting in the way.
PWBN is a space where women can work on their business and themselves at the same time. We focus on the patterns, habits, and thinking that often go unaddressed, because that is where real change happens.
This is not a typical networking group. It is a community built on honest conversation, practical tools, and genuine support for women building businesses in regional Western Australia.
Connect
Genuine connection
Grow
Collective building
Belong
Shared growth
Thrive
Transformative events
The Founders
Built by Women Doing the Work Too
PWBN is a collaboration between two women who bring very different but deeply complementary experience to the work of supporting women in business across the Pilbara.
Co-Founder
Dr Sam Casey
Therapist · Play Prescription®
Therapist and creator of the Play Prescription® method — helping people heal, grow and break cycles outside the therapy room. Brings a trauma-informed, maternal mental health lens to women's wellbeing.
Co-Founder
Tess Jasmine
Educator · DV Advocate · Speaker · Business Owner
Tess Jasmine is a primary school teacher, business owner, domestic violence advocate, and passionate champion of women's empowerment. With a Bachelor of Education and a Bachelor of Arts in Indigenous Studies, she brings a unique lens to the work of PWBN.
As the founder of Connect & Empower Karratha, Tess has built a community-led organisation that challenges the systems holding women back and builds the communities that lift them forward. Her podcast, Breaking the Good Girl Code, tackles the conversations women were told not to have.
Tess brings lived experience, powerful storytelling, and an unwavering commitment to authentic connection to everything PWBN does.
What We Stand For
Our Values
Authenticity
We create spaces where women can show up honestly, without needing to perform or have it all figured out.
Depth
We go beyond the surface. The internal work, the self-doubt, the fear of success, these are the things we actually talk about.
Collaboration
We believe women do better when they support each other. Not in competition, but in genuine, practical collaboration.
Community
We are rooted in the Pilbara. Everything we do is shaped by and for the reality of building a business in regional WA.